pored palete proizvoda, često se rabi i spektar proizvoda, pa zato spectrum.

Spectrum
Noun
1. An ordered array of the components of an emission or wave.
2. Broad range of related values or qualities or ideas or activities

some examples:
Many magazines and journals also are published and cover a wide spectrum of topics
These media carry a spectrum of political opinion and often are critical of the Government
Political parties: Wide spectrum of parties legalized in 1992
Retail trade outlets in South Africa offer the full spectrum available in the United States
The Constitution provides for a multiparty political system accommodating a wide spectrum of political viewpoints
Mexico's commercial banks offer a full spectrum of services within one institution
There is a spectrum of national unions, some of which are affiliated with political parties

Ukoliko se radi o paleti proizvoda firme koja je PROIZVOĐAČ tih proizvoda (production), a ne na pr. o nekoj TRGOVAČKOJ firmi koja prodaje neke (moguće vrlo različite proizvode - product, products), onda bi rešenje bilo po analogiji sa na pr: "proizvodna celina > production entity" (Landa, Marija, Privredno-poslovni rečnik, PS "Grmeč" - AD "Privredni pregled", Beograd, 1995, str. 631); ima još puno sličnih primera, da ne nabrajam.